Founded by Rozan Ahmed, bougi operates as an organisation dedicated to the provision of "better". A movement of stylised inspiration, refining and redefining what it means to be international.


Actually, bougi is a culture in and of itself, one that has steadily forged one of the most powerful creative networks across the Middle East & Africa. An artistically driven multi-purpose platform focused on merging and championing the best in cultural diversity.


We commentate, champion, advise, host, harness and build on what is truly memorable (it's a unique flair). Our valuable team of multi-tasking brilliance stay strong on bougi's simple and honest mission: doing, being and delivering the best.


Today's Highlights

Featured Projects

bougi & Global Fashion Weeks

Rozan Ahmed is regularly invited to highlight some of the world's most coveted fashion events.